Metrics

It is a key metric that displays how many users of the entire quantity complete the desired task in percent.

One of the goals for each business project is to get a clientele that sticks with your product despite plenty of others

The term 'CSAT 'comes from marketing and defines the methodology of customers' satisfaction measurement.

It is a phenomenon when a customer stops using a particular product or service.

The customer effort score shows how hard the user strives to complete the task.

CLC describes the whole cycle of interactions between a company and a customer.

Customer Lifetime Value is a metric, displaying the profit that a customer has brought during the whole time of interaction with a company or a brand.

The term refers to a customer’s opinion about the product purchased and used, or experience with service.

Net Promoter or Net Promoter Score (NPS) is a metric, regarding customers’ loyalty to a brand or a company.

Retention metric refers to customers, who regularly return to the shop or use the product.

A touchpoint is called each stage of a journey map. It can be either digital or physical.

In general, the term refers to the extent of convenience in using a particular object while completing a task.

The term describes all types of customer’s feedback about the product or service, including experience of interaction, critiques, expectations and needs.